Is providing LN liquidity a provably valid business model?

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Someone here argues there is no incentive to provide liquidity:

https://medium.com/failsafe/why-lightning-and-raiden-networks-will-not-work-d1880e4bc294

My gut disagrees but I'm having difficulty formulating the paradigm under which an entity is incentivized (economically) to provide liquidity.

What would this business case look like? There is a technological costs of hardware/network resourcess to be sufficiently connected and capable of servicing many (hundreds or thousands ) channels. At some point you need to collect relay fees to cover those costs and beyond that generate profit. (for a sustainable business model)

What does this look like, whats the break even? How to prove it?

submitted by /u/CONTROLurKEYS
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